Anna Sofia Martin is a journalist, editorial director and cultural strategist. After 17 years writing and running in NYC, she has returned to her other hometown - Helsinki.

A selection of Anna’s work:

Truth, Trust & The Future of Commerce

Intelligence report, sparks & honey

2018

AI Ethics & the Future of Humanity

Intelligence report, sparks & honey

2016

Rebranding Marijuana

Intelligence report, sparks & honey

2016

Gen Z 2025

Intelligence report, sparks & honey

2015

Gen X @50

Intelligence report, sparks & honey

2017

Precision Consumer 2030

Intelligence report, sparks & honey

2020

Future of Giving

Intelligence report, sparks & honey

2020

Business Bets 2022

Intelligence report, sparks & honey

2022

Space: Exploration Innovation Brought Down to Earth

Intelligence report, sparks & honey

2017

US Consumers Think First, Spend Second

PYMNTS

2024

A series on GenAI

PYMNTS

2024

World Economic Forum

Contributor, World Economic Forum Blog

Culture Bites Newsletter

Pandemic edition, sparks & honey

The Undetected Influence of Gen X

Contributor, Forbes

Journalism

Crime Reporter and Features Writer

Dublin, Ireland

Murder Accused Says Victim Made Him Crazy

Irish Independent

Dublin, Ireland

The Polish Plumber

Newsweek International

Dublin, Ireland

Technology innovations by TED Women

A little bit of creativity: How LittleBits fueled experimentation at TedWomen

TED

NYC, 2015

The Baltic Sea on a very cold New Year’s run.

Editorial & Photography

Let’s work together!

Human storytelling, trends & research, cultural strategy, TLDR and short-form narratives, copywriting, scriptwriting, creative direction, thought leadership.

On your favorite platforms.

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